{"id":1561,"date":"2018-12-13T18:55:05","date_gmt":"2018-12-13T18:55:05","guid":{"rendered":"https:\/\/socalcontractor.com\/build-blog\/?p=1561"},"modified":"2019-02-02T05:46:53","modified_gmt":"2019-02-02T05:46:53","slug":"announcing-the-pantone-color-of-the-year-2019-pantone-16-1546-living-coral","status":"publish","type":"post","link":"https:\/\/socalcontractor.com\/build-blog\/announcing-the-pantone-color-of-the-year-2019-pantone-16-1546-living-coral\/","title":{"rendered":"ANNOUNCING THE PANTONE COLOR OF THE YEAR 2019: PANTONE 16-1546 Living Coral"},"content":{"rendered":"

Choosing the Pantone Color of the Year<\/b><\/h2>\n

Every year, the Pantone Color Institute selects a \u2018Color of the Year.\u2019 The institute is the business unit within Pantone comprised of Color Experts whose research color influences from around the world. They study everything from <\/span>films currently in production, fine art and emerging artists, wearable fashion, interior and graphic design, to popular travel destinations, technology and materials, socio-economic conditions and environmental conditions that can impact the production of color. <\/span><\/p>\n

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The Pantone Color Institute highlights seasonal runway colors, forecasts global color trends, and advises companies on color for branding. Through seasonal trend forecasts, color psychology, and color consulting, the Pantone Color Institute consults with brands all over the world to leverage the power, psychology, and emotion of color in their design strategies.<\/span><\/p>\n

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2019 Color of the Year: Living Coral<\/b><\/h2>\n

Imagine painting an entire room in the 2019 Pantone Color of the Year: Living Coral. What mood and tone does it set for you? What memories does it evoke, if any? Discussions involving something as seemingly trite as the color of the year are actually incredible unifiers: keys to understanding one another more deeply. <\/span>Living Coral was selected for its vibrancy and warmth. It\u2019s mellow but playful buoyancy reminiscent of calming oceanic ecosystems.<\/span><\/p>\n

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Why The Color of the Year Matters<\/b><\/h2>\n

Though it\u2019s \u201cjust a color\u201d and there are no rules stating you must utilize it in your home decor or clothing in any specific way, the \u2018Color of the Year\u2019 announcement is always met with strong opinions in favor of or against the selection, which speaks to the power that colors have in manipulating our moods and feelings. Laurie Pressman, the VP of the Pantone Color Institute wants to make clear that the \u2018Color of the Year\u2019 is not a \u2018trends forecast,\u2019 it is merely a culmination of what\u2019s already taking place in the current moment, in the form of a color.<\/span><\/p>\n

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A project from last year we completed with interior designer Lori Dennis in San Diego<\/p><\/div>\n

Some Common Reactions to Living Coral We\u2019ve Been Seeing on Social Media Include:<\/b><\/h3>\n